What We Do

em·​is·​sary ('e-mə-ˌser-ē )n - An agent sent on a mission to represent or advance the interests of another [from Latin emissarius]

European Expansion - Increased speed and reduced risk

Emissario specialises in helping IT and eCommerce companies reach profitability sooner in their European operations by focusing resources and by eliminating costly errors.

Business Plan and Funding

Due diligence and feasibility, market sizing, competitive analysis, value proposition, SWOT, financial plans and financing

Product and Market Readiness

Market, product and functional requirements, internationalisation and localisation, value proposition development

Technical

Local technical audit, trade-offs and risks, professional services, technical infrastructure and implementation requirements

Partner and Channel Strategy

Partner selection, business development, sales force recruitment and management, commercial terms and transfer pricing

Organization Structure and Resourcing

Formation of European entity, resource budget, recruit management, implementation plan

Fiscal and Operational Issues

Assistance with the many fiscal and operational issues associated with doing business in and across Europe

Product Strategy - Turning technical innovations into viable products

Development of effective product strategy can be very challenging. It is often very difficult to take an objective view of a technology with which you are closely associated.

Objectivity

Great technology does not automatically result in a great product. We help to define the customer and articulate product benefits

Requirements Analysis

Data gathering, customer meetings, best practice, legal issues

Product Roadmap Development

Setting priorities and managing releases

Communication

Formulation of the selling proposition in the customer’s language

Flexible Resource

Experience when you need it, no cost when you don’t

Customer Management

Managing early customers can be awkward whilst often being critical to the success of a product

Investment Analysis - Realistic evaluation and shrewd assessment of business impact

Investments in new products, markets or acquisitions require careful planning and execution. Before committing significant resources analysis is needed to test feasibility, consider options, calculate the potential returns and assess risk and impact on the business.

Feasibility

Feasibility assessment, opportunity sizing, value creation, alternatives, P&Ls and financing options

Project Appraisal/ROI Analysis

Objective assessment of the project using the financial measures that suit the client (payback, NPV, ROI, IRR, EVA)

Due Diligence

Technical and commercial due diligence delivered by experienced operating managers

Change Management

Stewardship of the change management issues involved in implementation of the project

Business Coaching - Better decisions, better results

We are a confidential, external sounding board with experience of those key business issues that pre-occupy the Chief Executive. We offer:

Coaching

A programme of confidential one-to-one coaching sessions designed to improve results and develop more effective leadership.

Non-executive Director

Appoint us to your board to help formulate and execute growth and exit strategies